View the steps in Mosmarts service
We help businesses understand what buyers want and need through understanding the data and drivers that motivate loyalty and actively retain and pursue profitable customers and grow business engagement. Our range of services and the steps involved in our service are outlined below:
We start by analyzing and documenting your essential business operations and conducting stakeholder interviews to gain insights into your organization’s goals, roles and key performance indicators. This leads to the identification of the initial and long-term data needs of the business. We identify key data that can help to support and improve the business operations, success factors, deliverables and where they can be applied and systematically locate and categorize existing reports.
Assess internal data architecture and accessibility; create data inventory (document sources and meaning); assess external sources of information such as digital social media, web traffic, Research items, frequently “Googled” key words/items, internal publications, etc. In this step we also make steps to validate content of both internal and external data structure and/or formats.
This step is where we explore data governance – a policy that specifies who is accountable for what portions or aspects of the data, including its accuracy, accessibility, consistency, completeness, and updating and also perform audit of data quality capability assessment and agree on data quality priorities plus assess the severity of “dirty data”.
Creative visualization from large non-homogenous noisy data plus provide actionable insights represented with associative personalized experience, simplicity, elegance and functionality. Pre-defined simple show-at-a-glance views for quick snapshot and simplified self-service extensive drill down and roll up for “deep dive” reports.
Knowledge transfer and training, pursue any special investigations, proactive alert mechanisms
interactive insightful apps, brainstorming forums and seamless sharing and across channels interactions.
Post implementation Review
In this final section Mosmarts provide an internal rollout and launch to staff, communication of project value, cross-functional alignment and collaboration of different processes, staff and functions in the business. Provide a benefits and returns assessment and outline processes for adoption and compensating for unforeseen business events.